The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital

In this reference
Rob Walling's playbook for a software business built without venture capital, from positioning and pricing to a small team's path to market.
Cite the original work
Rob Walling & Jason Cohen (16 June 2023). The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital [Book]. Start Small, LLC. https://www.goodreads.com/book/show/178816351-the-saas-playbook
View BibTeX
@misc{the_saas_playbook,
author = {Rob Walling and Jason Cohen},
title = {{The SaaS Playbook: Build a Multimillion-Dollar Startup Without Venture Capital}},
howpublished = {Start Small, LLC},
url = {https://www.goodreads.com/book/show/178816351-the-saas-playbook},
year = {2023},
isbn = {9798987746516}
}
