Book Portfolio/Penguin

Hooked: How to Build Habit-Forming Products

Book cover of Hooked: How to Build Habit-Forming Products.
Book cover · Portfolio/Penguin. View in context ↗

In this reference

Nir Eyal's model of habit-forming products: a trigger, an action, a variable reward, and an investment by the user.

Cite the original work

Nir Eyal (2014). Hooked: How to Build Habit-Forming Products [Book]. Portfolio/Penguin. https://www.goodreads.com/book/show/22668729-hooked

View BibTeX
@misc{hooked,
  author = {Nir Eyal},
  title = {{Hooked: How to Build Habit-Forming Products}},
  howpublished = {Portfolio/Penguin},
  url = {https://www.goodreads.com/book/show/22668729-hooked},
  year = {2014},
  isbn = {9781591847786}
}
← Back to the library